A Practical Wedding
APW is a wedding website focused on creating a culture that supports laid-back, feminist weddings. All that stuff wedding media tells you that you have to have? We think you don’t have to have it (unless you actually want it). And we don’t actually believe that all those things people tell you are traditions actually are traditional. Our wedding content is a mix of real wedding stories sharing what couples learned, how-to’s, and personal essays normalizing the messy reality of wedding planning. Sometimes it’s also pretty pictures, but always focused on people and emotions, not objects.
Advertising Manager, 2014-present